A WHOPPING 27 Reservations last week😍

PLUS: 2 Call Back 5 Reserved 🤗

Happy Tuesday Folks ....

Firstly a quick apology for not sending an email on Friday …. The plane was delayed so I didnt get to bed until 5am Friday morning …. Then I had to be at a wedding at 11am.

If id of took myself off for a couple of hours to write the email then I would be looking for a new wife haha 🤫🔫

Right on to the weekly review ….

Ohhh before I forget … You can listen to me going through all these figures and stats on my podcast “Hacking Self Storage” …. Be out before lunch 😊 

Willerby

Positives

  • 38 quotes – up significantly from last weeks 19

  • Conversions – 31.58 % ( up from 21 last week)

  • Net sq.ft for next week in positive 935 in and 480 out

  • £8111.11 average insurance

  • PM sales average good at £32.03

Concerns

  • Still a negative week -10

  • Occupancy still below 80%

Clough road 

Positives

  • Another improved week for conversion at 28.57%

  • 35 quotes

  • Good insurance level at £6,400

  • Positive week expected next week 7 in for 585 3 out 150

  • Net sq.ft up ( even if only just)

Concerns

  • Quotes to new moves in still very low

  • Cancelled reservations – although not on weekly figures wanted to let you know that we had 1 cancel this week for a total of 50 sqft that were meant to move in this week on 23rd

Wrexham

Positives

  • 11 quotes – staying consistent

  • 3 reservations and a 27.27% Conversion rate

  • Lots of sq.ft to move in next week (285 sqft)

  • Positive week on sq.ft

Concerns

  • Insurance average low, 2 customers took their own insurance

(£5k average over the 2 rooms that did take insurance from us , still not to target )

Beverley

Positives

  • Net sq.ft better than expected – 1 existing customer took an additional 320 sqft

  • 95% full

  • Conversion rate of 40% with 2 reservations

Concerns

  • Low Insurance.

  • Only 5 quotes for the week

  • Negative sq.ft week next week

Right lets dive in to the rest of the newsletter -

Lets …. Lets …

Letss do Thiis ...

Here's what coming your way today 👎️ 

  • (NEW FEATURE) My Weekly Revenue

  • Total Reservations and what stage they booked

  • Weekly numbers ... 23 reservations … 26 Move Ins

  • Google Analytics

Weekly Revenue 💰🤑 

This is my daily and weekly revenue for all of my sites for the last 7 days

RESERVATIONS -

So this is new section I want to bring in … I think it is crucial to know where your reservations are coming from.

This data shows me at what stage of the process the reservation is made … Have they booked online or at what stage of my follow up process did they book.

This helps me see what part of the follow up process is working and do we need to change it

For those of you who dont follow up more than once, you are leaving money on the table!!

A WHOPPING 27 reservations and 2 booked online, thats 7

% of my reservations booked online

James leads the way again with 8 reservations 🥳 But special shout out to Katie and Jack … They have only just joined the team and arent too far behind

(CB = Call Back)

WEEKLY FIGS -

Willerby -

  • 38 Quotes

  • 1050 Sq Ft moved in

  • 12 reservations!!

  • 9 Move ins!

  • 10 Sq Ft Down

  • 79% Occupancy

Clough Rd -

  • 35 Quotes

  • 10 Reservations

  • 5 move ins

  • 50 Sq Ft Up

Beverley -

  • 5 quotes

  • 2 Move Ins

  • 2 Reservation

  • 95% Full

Wrexham -

  • 11 quotes

  • 3 Res …. Whoop!

  • 4 Move Ins

  • 410 SQ FT UP … Whoooo Hoooo!!

  • Massive (for Wrexham) Move Ins Next Week

TOTALS -

Reservations so far this week = 27 (2 Bev)

Move ins this week = 20

GOOGLE ANALYTICS -

25 reservations this week … Across the Store More sites (we dont include Beverley as its a different website)

Thats a 3% conversion … Website visitors to reservations 😱…. But I do think the visitors have been increased due to newsletter and my podcast

Right thats it ... Speak tomorrow 😁

Loads of self storage love

Dean ☺️

Health and Fitness ... Move More = Live Longer -

Weekly goals -

  • Gym - 5 times

  • Run - 0K … Knee Still hurting … But I want to hit 20k in steps average for the week

  • Boxing - 0 (Kids hols so i cant do it)

Results last week -

  • Gym - 2 … Away on hols so couldnt really work out

  • Run - 0k …. Still injured

  • Boxing - 0

Steps average last week - 17,527

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