🚨 Weekly Figures 🚨

MASSIVE AMOUNT OF RESERVATIONS ... BUT LOST SQ FT

🎙️ Have you checked out my Hacking Self Storage podcast? Find it HERE.

Goood Mooorrrnnnninng Store Nation,

Currently on my hols … Just debating when is too early to have a beer … 🍺🤷‍♂️

Any advice welcomed 😂

Anyway on to the newsletter …

Interesting week at Store More HQ

  • VERY LOW quotes …

    This is very worrying for me because …. (and yes I know Im an over thinker 🤔)

    Low reservations will always be followed by Low Quotes …

    Low Quotes will be followed by Low Move Ins …

    Low Move Ins will be followed by Lower Occupancy

    Lower occupancy will be followed by Low Revenue

    Low Revenue will mean …. Were DOOMED haha

    Your funnel ALWAYS starts with your TRAFFIC and QUOTES

    Anyway … Back to the bullet points

     

  • VERY LOW website traffic

  • VERY High Reservations

  • High Move ins

  • Lost Sq Ft

Here’s the headlines for last week -

  • 92 Quotes

  • MINUS 245 Sq Ft For The Week

  • Reservations so far this week = 37

  • Reservations to Quotes Conversion = 40%

  • Move ins this week = 30

  • Move Ins to Quotes Conversion = 33%

Willerby

Clough Road

Mansfield

Wrexham

Beverley

Glasgow

Here's what's coming your way today👎️ 

  • Google Analytics

  • My Weekly Revenue

  • Total Reservations And What Stage They Booked

  • Weekly Numbers ... 37 Reservations … 9 Online and 30 MOVE INS

GOOGLE ANALYTICS -

Store More Website (We don’t include Beverley as it’s a different website)

239 NEW website visitors

81 Quotes ….

34% of website visitors got a quote

We aim for 20% of our website visitors to get a quote

So that part of the funnel is a

37 reservations this week

46% of quotes reserved (unsustainable)

We aim for for 25% of our quotes to reserve

So that part of the funnel is a

Overall 15% of our new website visitors reserved (unsustainable)

Anything 5% or above is good

So the overall funnel is working ✅ …. Although we could do with more website visitors to get more reservations

Weekly Revenue 💰🤑

This table above shows the revenue for the 6 sites

RESERVATIONS -

I think it is crucial to know where your reservations are coming from.

This data shows me at what stage of the process the reservation is made … Have they booked online or at what stage of my follow up process did they book.

This helps me see what part of the follow up process is working and do we need to change it

For those of you who don’t follow up more than once, you are leaving money on the table!!

37 reservations and 9 booked online with no contact from us, that’s 24% of my reservations booked online

Jack was in the top spot this week with … 19 reservations … Awesome work Jack!🙌

(CB = Call Back)

WEEKLY FIGS -

Willerby -

  • 14 Reservations

  • 1340 Sq Ft Moved In

  • 1210 Sq Ft Moved Out

  • 32 Quotes

  • 13 Move ins

  • 82% Occupancy

Clough Rd -

  • 18 Quotes

  • 10 Reservations

  • 7 Move ins

  • PLUS 225 Sq Ft

Beverley -

  • 11 Quotes

  • 0 Reservation

  • 1 Move-ins

  • 88% Full

Wrexham -

  • 6 Quotes

  • 4 Reservation

  • 1 Move ins

  • MINUS 535 Sq Ft

Mansfield -

  • 20 Quotes

  • 5 Reservations

  • 7 Move ins

  • PLUS 325 SQ FT

Glasgow -

  • 5 Quotes

  • 4 Reservations

  • 1 Move ins

  • MINUS 160 SQ FT

TOTALS -

Reservations this week = 37 (0 Bev)

Move ins this week = 30

Health and Fitness ... Move More = Live Longer

Next Week’s goals -

  • 20k Steps Daily Average

  • Gym - 3 times

  • Run - 30 miles …. Going for it 🥳 

Results last week -

  • Gym - 1

  • Run - 24 Miles

Average Steps Per Day Last Week - 23,855

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