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- Occupancy Down ... But What about Revenue?
Occupancy Down ... But What about Revenue?
Comparing 2023 to 2024 🤔

🎙️ Have you checked out my Hacking Self Storage podcast? Find it HERE.
GM Store Nation,
Sorry todays email is late …. I actually had a lie in this morning 😳 First time ive had a lie in years 👏
15 Reservations in 3 days so far this week …. So much better than last week 👏
Yesterdays Stats …

4 Reservations
3 Move Ins
2 Move Outs
Lets … Do … This …
Here's what coming your way today :-) 😎 🎯
🤐 A Self Storage Tip - “Comparing 2023 and 2024”
🤝 3 Self Storage News Stories
🧐 Yesterday’s figures for each facility
🥸 1 Meme of the day
Self Storage Tip - 💡 💰 🤑
I want to compare revenue and occupancy from 2023 to 2024 for two sites, Willerby and Beverley
(Can’t compare - Mansfield as wasn’t open, Clough because in lease up and Wrexham because just bought it)
Beverley Feb 2023 = 85% Occupancy
Beverley Feb 2024 = 84% Occupancy
Lost 1% Occupancy in a year
True Period Revenue (Invoiced amount) 2023 = £10,587
True Period Revenue 2024 = £13,956
Difference = £3,369 increase
Increase of 32% in revenue …
To be fair that’s amazing! I wouldn’t expect anywhere near that year on year
That’s over £40k per year increase in revenue
Willerby Feb 2023 = 73% Occupancy
Willerby Feb 2024 = 70% Occupancy
Lost 3% Occupancy in a year
True Period Revenue (Invoiced amount) 2023 = £57,722
True Period Revenue 2024 = £61,952
Difference = £4,230 increase
Increase of 7% in Revenue
I think that’s an increase we can expect year on year
That’s over £50k per year increase in revenue
I BLOODY LOVE looking at data like this!
Just highlights the importance of the simple things -
Increasing Street Rates in line or above inflation
Demand Pricing
Revenue Management
Below are the True Period Revenue Reports
Industry News - 🧐
Self-Storage Real Estate Acquisitions and Sales: February 2024
Let’s Get Rolling! Why You Need Video in Your Self-Storage Business Marketing Strategy
Turning Your Self-Storage Facility Into a One-Stop Shop: Mastering the Art of Industry Retail
The fun bit - My business .... Bare Butt Naked! 😲 🤫 🤭
Willerby (Hull) … My Big Site

0 Reservations
1 Move Ins
0 Move Outs
Month to Date -
MINUS 370 Sq Ft
Reservations so far this week = 2
Move Ins so far this week = 3
Clough Rd Figures ... The Automated Site

1 Reservations
2 Move Ins
2 Move outs
Month to Date -
MINUS 470 Sq Ft
Reservations so far this week = 2
Move Ins so far this week = 4
Beverley … My Baby (First Site)

1 Reservation
0 Move Ins
0 Move Outs
Month to Date -
PLUS 25 Sq Ft
Reservations so far this week = 1
Move Ins so far this week = 0
Wrexham's Figures (Indoor) ... My First Acquisition

1 Reservation
0 Move Ins
0 Move Outs
Month to Date -
MINUS 40 Sq Ft
Reservations so far this week = 2
Move Ins so far this week = 0
Mansfield Figures … My New Site

1 Reservation
0 Move Ins
0 Move Outs
Month to Date -
PLUS 905 Sq Ft for the month
Reservations so far this week = 6
Move Ins so far this week = 2
TOTALS -
Reservations so far this week = 15
Move Ins so far this week = 9
Meme / GIF of the day - 👀 😂

Health and Fitness ... Move More = Live Longer - 🏋️♀️ 🏃
Weekly goals -
Gym - 4 times
Run - 20 -25 miles
Boxing - 0
Results so far -
Gym - 0
Run - 11 Miles
Boxing - 0
Yesterday’s Steps - 19,089
Loads of self storage love,
Dean ❤️ 🙃
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