Its Not A Cost Its An Investment 🤔

GM Store Nation, Happy Friday 🥳

As you know yesterday I told you why Mansfield had beat expectations …

HOWEVER!! 🫣

I left out one important factor, or person…. Anddd said person was not impressed 😝

So im putting it right in todays episode 🤓

That important factor I missed out was none other than Dave “no fucking brainer” Davies 👏

Dave … thank you for your council sir … Even though I take the mic your help is very much appreciated 🥳

Anyway … enough of that stuff, on with the good stuff

Yesterdays Stats …

• 4 Reservations

• 6 Move Ins

• 4 Move Outs

Lets … Do … This …

Here's what's coming your way today 😎🎯

🤐 A Self Storage Tip - “Its Not A Cost Its An Investment 🤔”

🤝 3 Self Storage News Stories

🧐 Yesterday’s figures for each facility

🥸 1 Meme of the day

Self Storage Tip 💡 💰 🤑

WEBSITES ....

Your website is your shopfront

High street shops send thousands and thousands of pounds multiple times a year on the look and feel of their shopfront.

They test and measure results all the time. Websites are no different …. They are the very first place a customer interacts with you and your business …

.... FIRST IMPRESSIONS COUNT!!

• Are you trustworthy?

• Do you show credibility?

• Is your website mobile friendly?

These are all questions we should be asking yourself.

Let’s start with the basics, here’s what your website should have above the fold (ATF is the screen you see without scrolling)

• Social proof, awards, testimonials, reviews. Anything and everything that makes you trustworthy …. You need the customer to trust you … if you don’t, they won’t buy

• A call to action … ie get a quote

• Picture of your facility

• Your USPS … what makes you different Be very careful not to clutter the website, it needs to be very easy to read and not overwhelming. Remember a confused customer doesn’t buy either

Above is my above the fold ....

• We have a catchy title … A Hotel For Your Stuff

• CTA ie get a quote

• LOAADDSSS of social proof ... Ha actually just noticed we need to update our Feefo :-/

• Our USPs what sets us apart

It’s worth spending time and money on your website, a small increase in your conversions makes a MASSIVE difference to you and the business.

I think of a website as the greatest employee in the world ... Haha Sorry Angela, JP, Katieo and Jack!!

It’s like your Super Human sales machine .... 24 Hours a day it’s doing its job for you

Your website is an investment not a cost … You get an ROI from your website!

Industry News 🧐

• STOR-AGE PROPERTY REIT LIMITED – Trading Update, interesting UK figures

• Safe Store Announces CFO Changes

• Florida, Tennessee Self-Storage Associations Name 2023 Facility Managers of the Year

The Fun Bit - My Business .... Bare Butt Naked! 😲 🤫 🤭

Willerby (Hull) … My Big Site

• 2 Reservations

• 3 Move Ins

• 1 Move Outs

Month to Date -

• MINUS 10 Sq Ft

Reservations so far this week = 7

Move Ins so far this week = 6

Clough Rd Figures ... The Automated Site

• 2 Reservations

• 2 Move Ins

• 1 Move outs

Month to Date -

• MINUS 245 Sq Ft

Reservations so far this week = 3

Move Ins so far this week = 4

Beverley … My Baby (First Site)

• 0 Reservation

• 1 Move Ins

• 1 Move Outs

Month to Date -

• PLUS 25 Sq Ft

Reservations so far this week = 1

Move Ins so far this week = 1

Wrexham's Figures (Indoor) ... My First Acquisition

• 0 Reservation

• 0 Move Ins

• 1 Move Outs

Month to Date -

• PLUS 120 Sq Ft

Reservations so far this week = 2

Move Ins so far this week = 4

Mansfield Figures … My New Site

• 0 Reservation

• 0 Move Ins

• 0 Move Outs

Month to Date -

• PLUS 1935 Sq Ft for the month

Reservations so far this week = 2

Move Ins so far this week = 4

Meme / GIF of the day - 👀 😂 

Health and Fitness ... Move More = Live Longer - 🏋️‍♀️ 🏃

Weekly goals -

• Gym - 4 times

• Run - 20 -25 miles

• Boxing - 0

Results so far -

• Gym - 0

• Run - 14.5 Miles

• Boxing - 0

Yesterday’s Steps - 18,266

Loads of self storage love,

Dean ❤️ 🙃