Mansfield Monthly Figures

Goood Day Store Fam..A..Lam

Not that anyone is interested haha …

But …..

Very proud moment for me this morning ….

I beat my 11 year old son at darts!! 💪

Ha … Doesn’t sound like much BUTTTT … He’s bloody good …. And im bloody rubbish 😂

I never beat him …. Now I’ve sent him off to school in a right mood 👊

Anyway, on to the storage stuff

Here’s today’s newsletter …

• 4 Reservations

• 5 Move Ins

• 8 Move Outs

Lets … Do … This ….

Here's what's coming your way today 😎🎯

🤐 A Self Storage Tip - “Mansfield Monthly Figures“

🤝 3 Self Storage News Stories

🧐 Yesterday’s Figures For Each Facility

🥸 1 Meme of the Day

Self Storage Tip 💡 💰

Contact made from the 83 quotes – 56 = % 67.46%

Highlights

• Three new 5-star Google reviews received
   

• Reservation conversion at 37.35%, a strong result
   

• Move-in conversion at 33.7% (above the 30% target)
   

• 31 reservations, up by 3 from last month
   

• Insurance sold this month on target @ £6090 and up from store average of £4727 and just over our  £6000 target 
   

• 3,065 sq ft moved in and 2,450 sq ft moved out, giving a net positive of 615 sq ft

Opportunities

• 83 enquiries this month, down from 116 last November (–28.4% YoY)
   

• Churn rate of 12% (improved from 17% last year and 13% last month, but further improvement required)
   

• Occupancy currently at 75% with build-out completion imminent
   

• Move-ins were 28 his year vs 30 last year, so down 6.7 % but with much fewer leads
   

• True period revenue down to £38015 down £817 on last month, but only 30 days in November, this is up from £ 29122 in November last year, which is 30.5 % increase (FANTASTIC)
   

• Cancellation rate 5.56% with only 2 customer cancellations which was same as this time last year and up 2 from October.

Actions

• Ongoing call listening and coaching to support sales excellence and reduce cancellations
   

• Speed-to-contact: calls within first 60 seconds of enquiry and by 08:00 for overnight enquiries to have all new enquiries completed by 8.30 am 
   

• Local media marketing trial: Manchester CHAD going live this week to promote site capacity increase. Targeted offers for new customers/ competition to win years free storage
   

• Retention focus: offering deals where needed to prevent move-outs 
   

• Increased local marketing and looking to add social media posts to generate more leads
   

•  Continual monitoring of competitor activity to maintain strong pricing and offer positioning
   

• Continue to pitch 12 weeks half price offer and let customers know this offer is only available at this site 

Score

7/10 Solid month …. Revenue is key here … Best day-to-day revenue ever! And nearly £10k per month up from this time last year, which is a 30% increase! Straight to the bottom line babies! 

Industry News 🧐 

• Win a year’s free storage for your Mansfield business – or get great discounts for January decluttering

• Container firm marks milestone with site revamp

• Plans approved to convert Poundstretcher shop to self-storage site

The Fun Bit - My Business .... Bare Butt Naked! 😲🤫🤭

Yesterday’s Results -

Willerby (Hull) … My Big Site

• 1 Reservations

• 2 Move Ins

• 5 Move Outs

Month to Date -

• MINUS 880 Sq Ft

Reservations so far this week = 1

Move Ins so far this week = 2

Clough Rd Figures ... The Automated Site

• 2 Reservations

• 2 Move Ins

• 2 Move outs

Month to Date -

• MINUS 25 Sq Ft

Reservations so far this week = 2

Move Ins so far this week = 2

Beverley … My Baby (First Site)

• 0 Reservation

• 0 Move Ins

• 1 Move Outs

Month to Date -

• MINUS 250 Sq Ft

Reservations so far this week = 0

Move Ins so far this week = 0

Wrexham's Figures (Indoor) ... My First Acquisition

• 0 Reservation

• 1 Move Ins

• 0 Move Outs

Month to Date -

• PLUS 175 Sq Ft

Reservations so far this week = 0

Move Ins so far this week = 1

Mansfield Figures

• 1 Reservation

• 0 Move Ins

• 0 Move Outs

Month to Date -

• MINUS 185 Sq Ft

Reservations so far this week = 1

Move Ins so far this week = 0

Glasgow

• 0 Reservation

• 0 Move Ins

• 1 Move Outs

Month to Date -

• MINUS 320 Sq Ft

Reservations so far this week = 0

Move Ins so far this week = 0

Meme / GIF of the day -  👀😂

Health and Fitness ... Move More = Live Longer - 🏋️‍♀️ 🏃

Weekly goals -

• Gym - 0 times

• Run - 25miles

Results so far -

• Gym - 0

• Run - 0 miles

Yesterday’s Steps - 7,102

Loads of self storage love,

Dean ❤️ 🙃